Sunday, November 16, 2008

Goodbye fireside chat, Hello YouTube

One thing I really enjoyed about Barack Obama's presidential campaign was the way he was able to reach many of his supporters wherever they were and get them aware of and engaged in the political process. The Obama team became a master of web 2.0 technology, using e-newsletters, social bookmarking, rss feeds, twitter, podcasts and YouTube to deliver his messages of change, clarification of policies, and encouragement to get involved.

A big question in my mind right after the election was how Obama was planning on leveraging the relationship he built with the huge base of supporters during the campaign. He no longer needs our vote so will he just forget about us?

Not so. This is one smart leader and he's not going to toss away the energy of such a valuable group. So far it seems he really does mean what he said about the we in the "yes we can". He needs and expects our (and that now includes all in this country) participation during his presidency if change is actually going to come about.

To keep us up to speed the President-elect has his own transition webpage: www.change.gov
Obama will also be doing a new and improved fireside chat during his time in office. It's a weekly address he'll be giving throughout the transition time and while in office. Check out the first one below.